Video: Jameson, Breathe Your Last

This is the video for Breathe Your Last, by Jameson (Jameson Burt), from his new EP Carnivore.

It considers, visually, the battle between artist – writer, in this case – and demons, and artist and self, and contains some weird Fight Club-style bloody violence and Blair Witch-style shaky footage of one man’s mind coming apart at the seams. There is one extended scene with words melting off a blackboard that is seriously the stuff of nightmares for anyone who keeps little piles of scribbled chunks of story and notes-to-self laying around. On the plus side: our hero does climb out of the nightmare pit at the end and presumably lives to fight (and scribble) another day.

Jameson Burt - Breathe Your Last - Official Music Video - TV Edit

Some thoughts about Carnivore as a whole: I’ve been listening to it on loop for the last couple of days, and it is the kind of record that 1) will stand up to that kind of test – I have yet to get bored with it and 2) blooms under that kind of scrutiny. Breathe Your Last has a distinctly Americana sound, but the rest of the songs don’t really; they shimmy all over the indie rock spectrum, borrowing from a variety of genres including art rock (for lack of a better term), world music, and whatever we’re calling what Don Henley was doing in the early ’80s.

You can listen to more of it at his Soundcloud, but I’m especially fond of Liar: